Who tells your story?

The YMCA Equity Innovation Lab brings the Y’s equity work from their downtown home base out into the community. It’s a collaborative, inclusive program designed to address Minnesota’s second-to-worst-in-the-nation racial disparities.

Potential new partners want to see the Lab in action. They want to know: What is the Lab, and what will it do for my community? They can find out by watching this case study video. Interviews and live footage bring together a whole lot of voices for a 360-degree view of how the program moves communities toward equity.

Audience:
Organizational decision-makers who want to see how the Equity Innovation Lab works.  

Dr. Ramon Pastrano, YMCA facilitator, to a roomful of students:
Great insight. How do we move those leaders from just being aware to more transformative action?

Video length:
4 minutes and 22 seconds.

Number of different voices heard in that time:
We count 16.

Rawa, Burnsville High School student, on participating in the Lab:
I’ve been to a lot of student retreats before about cultural competency, but I never really felt satisfied. I never felt it was going to go anywhere. And a lot of them didn’t. For once, I actually feel like this might go somewhere. We might do something.

Tip from Chris:
Getting all those voices in balance—and getting a program summarized accurately—is a tricky process. It takes good questions up front, open eyes and ears during filming, and input from the client throughout the edit to make sure everyone's voice comes through.

Get all the voices in balance. Get in touch with Repast.